With just three weeks to go until the big day, the HBS West End House Marathon Team has entered the final stretch of its fundraising and training efforts. First the fundraising update: Thank you HBS for an outstanding student turnout at the ENERGY! party held at Atlas on March 1st. While most of you enjoyed… Continue reading HBS Marathon Team: The Last Leg!
Tag: Red Bull
The Choice for a New Generation?
Last week’s curious intersection of the first presidential debate and the Mountain Dew case (RC-MKT) got me thinking. More specifically, is there a similarity between the obscene amount of Kerry/Bush ad spending and the Pepsi/Coke market share catfight? Through the debates, both candidates are attempting to differentiate themselves despite the near-indecipherability of many of their… Continue reading The Choice for a New Generation?
What would you like to drink?
Forget online personality typing, Myers-Briggs and the graphology so (apparently) beloved of French recruiters: if you really want a broad, overly simplistic and stereotypical way to categorize people, you need nothing more sophisticated than a quick glance at their beverage of choice. Milk You are a small child or a jock. If you are drinking… Continue reading What would you like to drink?